NBT Labs
A website that explains the services of a digital transformation company
I worked with NBT Labs to explain its technical services on the web
NBT Labs needed a website that explained its technical services
NBT Labs helps organizations improve their processes before introducing Odoo and agentic AI. The website needed to explain that order and why it matters.
The homepage presents the service first and gives potential clients one main action.
The team reviewed the work from the first direction to the final pages
Working with Nathaniel was easy from start to finish. His design skills were excellent, and he kept our team involved through every step of the project.
Align on the message
Clarify the offer, the audience and the action the website should encourage.
Shared directionSet the visual direction
Turn the process-first positioning into a focused hierarchy, color system, navigation and motion rules.
Design directionReview together
Share each stage with the team, collect feedback and refine the work before moving forward.
Approved revisionsBuild and check
Build the responsive site and review the finished pages across screen sizes.
Responsive websiteThe page hierarchy keeps the service visible
Present the service first
Give the process improvement message the strongest visual weight.A visitor sees what the company does before reading the details.
Limit the animation
Keep the network animation quiet and secondary to the text.The visual shows the process without making the service harder to read.
Keep one action visible
Repeat the process audit action where a visitor may be ready to respond.The page does not compete with several different actions.
A website that presents the company and its services
The site explains the NBT Labs approach, presents its services and lets visitors request a process audit.
The team reviewed the work during the project. The final pages reflect their comments.